POSITION DETAIL LOCATION
FREELANCE MARKETING ASSISTANT - 5458291 New York, NY

Ralph Lauren Corporation is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. For more than 50 years, Polo’s reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets.

Purpose and Scope: Work directly with Senior Design Director to be a creative and driving force behind the LRL career wovens.

Key Responsibilities:
  • Coordinate the planning, implementation, and execution of Ralph Lauren experiences, including client outreach, logistics, travel, accommodations etc.
  • Assist in developing overviews, timelines, itineraries and recaps.
  • Work with regional marketing and retail teams to identify clients for Global Customer Experiences.
  • Manage project budgets, coordinating with vendors to receive cost estimates and final invoices. 
  • Gather and compile results and highlights from Global Customer Experiences to share with executive teams.
  • Work with the CIEM team on client targeting, results monitoring and final recaps.
  • Analyze Customer Experience results in terms of sales performance, products sold, acquisitioning of clients and existing clients.
  • Gather and review clienteling requests from Regional Marketing, Retail  and Wholesale teams to evaluate the level of opportunity to acquire clients and/or strengthen existing relationships.
  • Partner with PR, Special Events, and Celebrity teams on all image events, developing dressing grids, and personalized itineraries for VIP Clients. 
  • Work with the Agency to develop clienteling tools, such as invitations, clienteling cards, gifts as needed. 

 

Requirements:

  • BA in marketing or hospitality 
  • At least 1-2 years’ experience in event management 
  • Excellent written and verbal communication skills
  • Proven ability to manage relationships and drive processes 
  • Proficient in Microsoft Office; Powerpoint, Excel.
  • Strong interpersonal and communication skills
  • Proficient in Adobe Photoshop or Indesign.

Ralph Lauren is an equal opportunity employer. We offer dynamic career opportunities with growth potential and a generous company discount.