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Retail Marketing Manager & Brand Ambassador


New York, New York 10011
Job Type:
Job Status:
Full Time
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Job Details


12.29 is the premier olfactive branding agency that designs scent identities for luxury brands around the globe. 12.29 founders Dawn and Samantha Goldworm began by scenting fashion shows and art fairs in Paris and New York.  Since its inception, 12.29 has experienced incredible growth and now offers its vision and expertise to brands across a broad spectrum of industries including hospitality, retail, art, fashion, finance, luxury residential and automotive. 12.29 has created scent identities for Valentino, Cadillac, NIKE, Lady Gaga, Art Basel/Design Miami and many more.

In addition to the olfactive branding side of the business, 12.29 is known for its very special luxury candle collection sold at the most exclusive retailers.  The 12.29 candle collection is a scented journey through a beautiful and sensuous love story. Composed with the highest quality natural ingredients, the 12.29 candles are crafted entirely by hand by porcelain artisans in Limoges, France, the home of the best porcelain the world.  12.29 … only scent remains.


We are looking for a Retail Marketing Manager and Brand Ambassador for the 12.29 Candle Collection.

As the face of 12.29 at retail, the ideal candidate should demonstrate a deep appreciation for the 12.29 brand, culture and values. This individual should possess a genuine passion for the 12.29 Candle Collection and a true interest and understanding of the luxury market.  This position offers the rare opportunity to work within an innovative company that is changing the way that we interact with and comprehend scent.  The role is entrepreneurial in spirit with the support of a collaborative culture, dynamic learning environment and daily access to top management.  

At 12.29, we are in the business of manufacturing memories … only scent remains


  • Strengthen, build and nurture excellent relationships with buyers, store managers and sales associates via frequent store visits, calls and email communication.
  • Train and inspire the retail sales team on the 12.29 Candle Collection.
  • Secure optimal product placement in store.  Insure the retail display represents the high standards of the 12.29 brand at all times and inventory levels at each store are adequate.
  • Examine and dissect data on the 12.29 consumer. Present ideas to managers on how to develop and bolster customer relationships and insure brand loyalty.  Execute approved ideas.
  • Provide 12.29 management with short-term and long-term product sales reports and forecasts.
  • Create reports and ideas for 12.29 candle collection promotion success. Present to management.
  • Assess market competition, new product development, activity and promotional marketing at retail, online or elsewhere.
  • Grow sales within 12.29’s existing distribution network. Achieve and exceed annual sales quota.
  • Manage the inventory levels at our distribution center to ensure adequate product availability. Communicate any inventory concerns to the product development team in a timely manner.
  • Process purchase orders. Oversee the order process with our distribution center to insure product is delivered to retailers in an expeditious manner.
  • Manage the 12.29 Candle Collection Instagram account. Ideate and create content to drive social media audiences to the brand. Insure the account epitomizes the brand.


  • BA/ BS preferred
  • 2-3 years of work experience, either in retail management, marketing and/or sales.
  • An understanding and appreciation of luxury products including how to communicate, promote and sell to the luxury consumer. Online retail experience is a plus.
  • Knowledge of what is needed to create and maintain brand and product success in the competitive luxury retail environment.
  • Excellent communication and relationship building skills including the confidence to present to groups and interact with all levels at retail and management.
  • Highly motivated, passionate and adaptable with the ability to multi-task and operate in a fast-paced small business environment.
  • Strong analytical acumen with the ability to dissect data and compile reports.
  • The willingness and ability to travel for store visits and training.
  • Experience in the techniques and strategies of developing and managing a successful Instagram account, professionally or personally is a plus.
  • Motivated, self starter.
  • Olfactive and/or fragrance knowledge a plus but not a requirement.

Please visit for more information on the 12.29 Candle Collection and for more information on the 12.29 brand prior to application.

If you are interested in applying for this position please send your resume to along with the answer to the following question: What was your childhood dream?

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